The CBS Points of Difference

CBS is the largest provider of mystery shopping services in Australia and New Zealand.
Before launching our Mystery Shopping program, CBS founders and key executives spent more than a year researching the global Mystery Shopping industry. Our program was subsequently designed in consultation with local business owners, large and small, to specifically address their needs and expectations.
In 2007 a major investment program commenced to make CBS's service and systems an industry benchmark second to none. We are still committed to that program. It is our intention to provide the most flexible and comprehensive information service in the industry.
CBS has Australia and New Zealand’s largest shopper base, creating coverage for all situations. We have extensive experience across a variety of industries from dining and retail to financial services.
Every CBS mystery shopper program is tailored to meet the exact needs of our client. From reporting criteria and shopping times to shopper demographics, we focus on what you need to know.
CBS will provide a workshop facility with key stakeholders to develop your specific program or improve the current services. This ensures quality, consistency and effectiveness of program results.
Reporting is available in real time, straight to your desktop using a fully customised user dashboard. CBS provides analysis on all of the reports and will provide recommendations as a result of your information. Real Time Dashboard Reporting can be directly linked to your company’s trading performance.
By providing narrative feedback in addition to scored data we can add value to the standard mystery shopping program.
CBS is also able to mystery shop market competitors to get an insight into how shoppers perceive a competitor’s service or products.
We are active in a number of international forums to keep abreast of latest developments in the areas of marketing and customer service psychology.

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